Carrots and Sticks

Dan Pink presented his ideas of rewards and punishments, through lawyer like facts and true evidence and thinking processes. He came to the conclusion that neither one works to motivate or improve work quality when used in most cases.
Dan Pink uses many examples and situations presented by other people in history that tested the rewards system. The candle experiment being one of many that were used shows how people look past the bigger picture and small details and they think outside the box. There are even websites that are designed to test your creativity levels such as the candle test.
Multiple studies show that when presented with a reward, people tend to do not as well as when people do a similar task. These are called contingent motivators. If you do... then you get... Businesses have been running their work places like this for years. David Beswick states, "In order for creativity to flourish, people must be allowed to have a degree of freedom to choose their approaches to their work, to fail occasionally without ridicule or punishment, to stretch their horizons in terms of working with others who will share their knowledge, and to feel comfortable knowing that the organization supports their work with the requisite resources. Otherwise, they will keep trying the safe, narrow, repetitive approaches to solving problems." (Beswick). This could be why people do less well when offered a reward because they are afraid that they will fail and not receive the money. But, when there is nothing to lose then people will try different approaches and not be afraid to fail.
Dan Pink also talks about Autonomy, the urge to direct our own lives. Companies such as Google are letting there employees work on anything not related to the work and 1/2 of the ideas that are used that year come form the time spent doing "non work related things"in this time period. This technique has been proven to be more productive than others. So the question is, Why are more businesses not using it more to build a bursting economy?
Dan Pink says it throughout his two books and in this video, society needs to make a change for the better and not go off of what doesn't work anymore.